I avoided writing about l’affaire LeBron this week, mainly because I don’t follow basketball, but also to avoid contributing even further to the ridiculous spectacle of a sports network giving a platform for a multimillionaire in prime time to reveal which owner would pay him a fortune to play in his city. There wasn’t much to learn from it, other than ESPN must be getting desperate for prime-time programming. The broadcaster once known for its hip and cynical take on sports has descended to the level of huckster for the very pretentions it used to skewer, perhaps a natural progression from its increasingly steroidal and exploding graphics. [...] Read the rest »
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